Meet The Team: Eric Tomikel
by Heeter on June 26, 2024
Position: PreMEDIA Years at Heeter: 21 Years in Print Industry: 42 In his 40 years of pre-press work, Eric has seen many ways to take client art work and prepare it to most effectively print on the presses. He started on drafting tables in the 1980’s (just after he graduated from The …
Administration Delays Key Rule in Healthcare Law for One Year
by Heeter on April 12, 2024
Wow. The government surprised many people on Tuesday by announcing a plan to delay the enforcement of the health care law’s mandate that employers with 50 or more employees offer coverage or pay penalties.
Yogi Berra’s 10 Tips for Direct Mail Success
by Heeter on April 12, 2023
by Dean Rieck, Direct Marketing IQ
Using Direct Mail to Win at Engagement Marketing
by Heeter on November 28, 2016
Our VP of Marketing Tom Boyle participated earlier this month in the Engagement Marketing Executive Symposium, a three-day event held by Ricoh in Boulder to discuss the role of Direct Mail to connect brands with customers.
Heeter Launches Education Solutions Program
by Heeter on October 24, 2016
It’s college football time – and Heeter Education Solutions for student recruiting, capital campaigns, alumni activities, athletic departments, and special events are scoring big everywhere.
Email Marketing Is Dead; Long Live Email Marketing
by Heeter on September 18, 2016
Marketers have long exclaimed the powerful and cost effective features of email marketing – particularly for B2B messaging.
Marketing Is Rapidly Changing. Are You Adjusting Your Methods Fast Enough?
by Heeter on May 18, 2016
Marketing at its core is connecting with your customers and prospects.
Reducing Errors on Our Print Jobs
by Heeter on May 5, 2016
There’s nothing more frustrating than finishing up a print run – only to find an error that requires rework.
Introducing Imperium – Making You More Productive
by Heeter on April 13, 2016
Remember the old days of submitting a direct mail job?
Mobile Usage Flourishes; Make Sure You Are Covered
by Heeter on February 14, 2016
The days of the ‘surfing the web’ primarily on one’s desktop are quickly fading.